Checks / Answerability
No pricing page found
Buyers ask assistants what it costs. Without a price page the assistant guesses or names a rival.
no_pricing_page · Answerability · Warning
What triggers it
On a finished crawl, no page address or title looks like pricing, no crawled page shows prices, and a direct request to the usual addresses (/pricing, /plans, /prices and local equivalents) finds none. Judged for sites that sell something.
What to change
Add a /pricing page with real prices or ranges.
How to confirm the fix
- Open https://example.com/pricing (or your own address for it): it shows real prices or ranges
- Run a new crawl: a page whose address or title says pricing is found
How common it is
We have not measured how common this is on a sample of sites. Counts appear here when a study covers it.
About this check
| Check ID | no_pricing_page |
|---|---|
| Report section | Answerability |
| Severity | Warning |
| How it is decided | Measured: read directly from the page or the server's response. |
| Added | Before 19 Oct 2026 (versions 1 and 2), or a site-wide check with no version date yet |
| Status | Measured in every report |
| Report gives the code | No, the fix is described in words |
Related checks
- No FAQ
- Buyer questions the site does not answer
- Page does not answer the question first
- Page is hard to quote
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